Doing business in Latin America

6. December 2007 06:05 by Jaguilar in General  //  Tags: ,   //   Comments (0)

Even though most of our clients are from the US and Europe, lately we have been getting more and more projects in Latin America, specially in Mexico. You’ve probably heard about a large project we started in Mexico recently. We also signed two smaller projects in the last month, and last week I was on-site at a customer in Mexico D.F. working on yet another one.

The thing is that in Mexico, even though still in Latin America (remember that we are based in Costa Rica), there were a couple of cultural differences that really caught my attention.

First of, the schedule. We in Costa Rica usually have lunch between 12 and 1. In Mexico it is usually between 3–4pm, 3–5pm or 2–4pm, depending on the company. That is a bit late for us… let’s just say that by 3pm I was starving.

The second one was the dress code. Normally in Europe and in the US, IT departments are very laid back, and have a very lax dress code. Through out Latin America, however, it is mostly suit and tie. Only in a few places can you show up with “business casual” or even “casual” clothes. This is changing, though, and going more and more casual.

All in all, going to Mexico was a nice experience. The people I worked with were really nice, and treated me well (other than keeping me hungry until the mid-afternoon  ). I hope we sign this project, so I’ll be able to go back!

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